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Jenny helps creatives build the Notion systems that keep their work moving — but she's an artist too, and her own site wasn't showing that side of her. It was simple, sure, but not doing what it could behind the scenes. No interlinked CMS, no conditional visibility, and visitors bouncing between different tools just to find her resources. She needed something she could actually manage on her end, and something her clients could actually navigate on theirs.
I built her a design system in Webflow — variables and Client-First structure — so the site can grow with her instead of getting rebuilt every time something changes. The CMS collections talk to each other now: testimonials pull automatically across projects, sections, and services instead of getting updated by hand in five different places. She's got new pages and new CMS collections built specifically for the resources her readers need, and every page is optimized for SEO from the ground up.
The site now does what it was supposed to be doing all along: resources are easy to find, testimonials update themselves across every page they appear on, and she can make changes herself instead of waiting on a developer every time something in her business shifts. It's not just fixed — it's built to keep up with her as she grows.
